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Attention is Time.
Time is Priceless.

Friday Night

The clock keeps ticking. A metronome ticking away while I pace between empty offices and think about the numbers.

Another Friday night.

The numbers just don’t make sense. I did everything right – point by point, step by step. We were on such a good trajectory. Profits were increasing, morale was increasing, we were increasing. Then, out of nowhere, we hit the wall. That’s when my evenings began.

Sitting in the conference room, it’s 9:30pm and the silence is deafening. My dinner sits untouched on the table next to me. This has to make sense; I need to make it make sense. My eyes are fixed on the whiteboard, still filled with marketing rhetoric from our new weekly emergency meetings.

Tick. Tock. Tick. Tock.

Even thinking back to those meetings makes me weary. It starts off well and good, then it goes into a language that is not from this planet, it always revolves around the ‘unquantifiable’, defining the undefinable, we’re philosophers now. Numbers are numbers. I even snapped today and told them all “we’ve stopped midair and now we’re in freefall, that’s quantifiable”. We’re all at the end of our rope, I know marketing is important, why else would I be sitting here. All I see when I look at the Sanskrit on the wall; the money goes in, nothing comes out. If this were a factory, I’d say something needs a tune up.

Tick. Tock. Tick. Tock.

11:00pm now, I lean against the windowpane and stare at the hustle and bustle of the city below.

Another Friday night.

My mind wandered back to my days when the company was fresh, every Friday I’d take our team out for drinks, we’d talk for hours in a little corner booth. We’d laugh, the wind on our backs. I smile for a moment, that was where the growth really began. Hard to forget that feeling of taking on the world.

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Attention Traffickers helped me turn it all around with a renewed sense of confidence. Friday nights are now mine again.

Ben O’Sullivan

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